UP-TO-DATE Catalog vs Issuu
Issuu is a publishing platform with an audience attached. If you're selling rather than publishing, most of what you need sits on their top tier.
No account needed — see your catalog first, sign up only if you like it.
What it costs to publish under your own name
Every tool here does the basics. The price gap opens up at the tier where a custom domain and your own branding appear.
Branding controls, ad removal and lead generation are on Unlimited. Starter includes 30 days of statistics; the Basic free plan caps you at 5 documents of 50 pages.
The shape of the difference
The best-known name in digital publishing, with a discovery network of its own — and, since the 2024 restructure, a steep jump from its entry plan to anything commercial.
This chart is our opinion, not a benchmark — we drew both shapes. The checkable facts are in the table below, and every price links to their own page.
Feature by feature
Filter it however you like.
Start from your website
Whether you need a finished PDF before you begin.
Pages designed for you
Covers, contents, section openers, full-bleed photography, spreads across the gutter.
Enquiries from the page
Readers pick items and send them to you.
Your own domain
White-label
Whose name is on the page your customer reads.
Reader analytics
Time per page, drop-off, referrers, clicks, per-recipient tracking links.
Free plan
Three real differences
Built for selling, not for browsing
Issuu is a place to publish. We're a place to sell — enquiries, per-client tracking links, products linking back to your store.
No cliff between the plans
Branding, ad removal and lead capture live on their ≈€162 plan. Ours cost €6.99–19, domain included.
Statistics that don't expire
Their Starter keeps 30 days of statistics. Pro here keeps every session for as long as the catalog exists.
Two screenshots stitched together — their upload/import screen on the left, our "paste your store URL" field on the right. Shoot both at the same window width so the contrast in effort is obvious.
When Issuu is the better choice
- You want your publication discoverable inside Issuu's own network.
- You publish magazines or editorial content rather than products.
- You need their content-marketing extras — articles, social clips, embeds across a big library.
Screenshot of /dashboard/catalogs/<id>/insights on a catalog with a few hundred views — stat tiles, the drop-off bars and a tracking link row. Blur the catalog name if it's a client's.
Judge it against your own file
Paste your store URL, or drop in the PDF you'd have uploaded there. It takes about a minute and costs nothing.
Free for three catalogs · see the plans